Preface In block six we got the assignment to spell out an trade plan for a Hungarian fuddle-colored making ships caller-out Nagyrede, the Hungarian wine company, wants to export their wine to The Netherlands. The plan we had to write should contain the following subjects ·         The image of wine, wine consumption and wine retailing in Europe (especially in The Netherlands).
·         SWOTI analyses for Nagyrede.
·         An entry scheme to enter the Dutch market.
·         EU agricultural restrictions ·         Recommendations.
All the culture that is given is used to analyse the problems Nagyrede has to bonk with, and can be used to for a successful entry on the Dutch wine market.
While making this plan we all lettered a lot about EU policy regarding to products from trey countries. Especially we learned about the problems that third countries have to cope with if they want to sell their products to in EU countries. At the measure that we were working on the plan we were educated about internationalist marketing and EU policy. Off course that was very useful as we did not knew how to write an export plan.
As a group we worked very well to defineher and there were no conflicts what so ever while making this plan.
Summary Nagyrede is a Hungarian company that wants to export to The Netherlands.
In the last geezerhood they have exported some wine to the UK and Germany already. This export was done without a plan or market research. In this plan the company Nagyrede can find all the information about the Dutch wine market and the European Agricultural policy.
Although The Netherlands is a wine market that is slightly decreasing over the last play off of years, because the Dutch prefer wines from abroad such as wine from France, Spain or Italy, the Dutch people are beginning...
If you want to get a full essay, order it on our website: Ordercustompaper.comIf you want to get a full essay, wisit our page: write my paper
No comments:
Post a Comment